Every part of your books, mapped to how ecommerce actually runs.
No generic chart of accounts. Every service below is built around orders, settlements, returns and marketplace fees — the way a D2C brand actually moves money. A standing monthly call with a senior CA is included with every retainer, at no extra fee.
Ecommerce Accounting
Multi-channel bookkeeping and reconciliation built for marketplace sellers and D2C brands.
Marketplace settlements, COD remittances, and multi-channel SKUs don’t map cleanly onto a standard chart of accounts. We set up and run daily books built for order-level activity across every channel — not a monthly bank-statement dump — so they actually reconcile against Amazon, Flipkart, and D2C payment gateway settlement reports.
What’s included
- Order, return & cancellation booking per channel
- Marketplace fee & commission categorization
- COD and RTO accounting treatment
- Multi-entity, multi-GSTIN book maintenance
- Books closed by the 5th working day, every month
GST & TDS Compliance
End-to-end GST and TDS filing, reconciliation, and compliance calendar management.
Ecommerce compliance goes well beyond monthly GSTR-1 and GSTR-3B. TCS reconciliation against marketplace 26AS entries, Section 194-O TDS, e-invoicing thresholds, and RCM on GTA all need to be tracked on a calendar and reconciled across every marketplace stream and bank receipt — not discovered at year-end.
What’s included
- GSTR-1, GSTR-3B, and GSTR-9C filing for multi-marketplace sellers
- TCS credit reconciliation against 26AS/AIS
- TDS deducted-vs-deposited variance tracking
- Managed compliance calendar with deadline tracking
- Notice handling and departmental correspondence
MIS & Reporting
Cohort-level, channel-level MIS built on the KPIs that actually drive D2C decisions.
Standard P&L reporting hides what’s actually happening inside a D2C business. We build a monthly MIS pack and cashflow statement around the KPIs that matter — channel-wise contribution margin, SKU-level unit economics, RTO-adjusted revenue — so decisions are made on real numbers, not top-line growth. Delivered by the 5th of every month, formatted for founders and boards.
What’s included
- Monthly MIS pack with channel and SKU-level breakdowns
- Monthly cashflow statement & forecast
- Landed cost allocation (freight, duties, packaging) into SKU margin
- Blended CAC & ROAS mapped to SKU-level contribution margin
- RTO & return cost absorbed into true contribution margin, not netted off
- Board/investor-ready reporting formats
Financial Advisory
Structuring, fundraising readiness, and financial decision support for growing ecommerce businesses.
Advisory support for the decisions that don’t come with a standard checklist — entity structuring, fundraising readiness, working capital planning, and diligence-ready financials for D2C brands raising their next round.
What’s included
- Entity structuring and corporate compliance guidance
- Investor MIS & cap table-ready financial packs
- Due-diligence data room preparation
- Working capital & fundraising readiness reviews
- Ad hoc advisory on tax and regulatory questions
Marketplace Payment Reconciliation
Automated settlement parsing matched against bank deposits and gateway fees, line by line. Priced separately — recommended for sellers above 25% COD/RTO or running 3+ channels, where settlement variance is highest.